Photo: Brenda Munoz Photography

Another day, another Facebook invite for protein shakes or mascara or cleaning supplies— am I right? Seems like everyone these days is involved in some form of MLM (multi-level marketing) or home business opportunity that they are just dying to get you on board with.

I always feel bad when a friend asks me to have a virtual party, because I know the general consensus is a slow eye roll when we see a notification for “Sarah’s LulaRoe” or “Amber’s Stella & Dot Bash”. I’m not sure if it’s over saturation or just our societies general distrust, but I know there is a lot of negativity around women who try to start their own businesses this way. But today I want you to shift your mindset— just a bit, and hear me out as to why I buy from mom bosses, and why you should too.

You trusted their opinion before they started selling (insert product here)

I’m going to assume that the people you are friends with on social media are people who’s ideas and opinions you value. If this person posts a photo of a meal from a restaurant they love and recommends it, would you take that opinion as one worth listening to? Would the restaurant make your list of places to try next time you were out or in the area? If so, then why is a product they are referring you to that they receive an income from, any different? Every single person I see selling something uses it themselves. So if you trusted these women’s opinions before, them earning a commission off of something they love shouldn’t change a thing.

You’re probably buying a different version of the product already

Chances are, your friend is selling something that you already invest a little money into. Whether it be beauty products, jewelry, nail designs, clothes, cleaning products, food plans, etc.— most of us find ourselves either already purchasing things like these, or already seriously considering doing so before we are approached by a friend who is selling them. So why not consider trying out the brand your friend is selling? Especially if it’s something you were already investing in.

A little support goes a long way

Have you ever been in a position where you just needed people to have a little faith in you? Well, starting your own business is hard. You get told no more than yes, along with people being downright rude to you for no reason. It can be incredibly emotional and stressful taking a leap of faith with your career, which is why a little support goes a long way. Hosting that free online party to help a friend out won’t cost you a dime— but it will give your friend a boost of confidence and open the doors for an audience they wouldn’t be able to reach otherwise.

All you have to lose is money

I know that sounds weird because we value money so much in our society, but think about it. Let’s say you buy something for $25 and you hate it. Chances are you can return it, but even if you can’t, it only cost you $25 to find out that that product line isn’t for you. Would you spend $25 on this person in real life? Say, for a birthday present or a couple coffees throughout the year? If this person is someone you would invest in on a personal level, then you should consider investing in them on a professional level as well, by investing in trying out their products. I personally, would buy all of you a coffee or two, or three— because that’s just who I am. So spending that same amount on helping your business is a no brainer to me. Obviously you can’t afford to support everyone at once. That’s why I usually choose one business a month (or every other month) to make a purchase from/try out.

You may just love what they are selling after all

Off the top of my head, I can think of about 7 different friends that I have bought from to date. Out of those 7, I have liked 6 of the companies and continue to buy. Like I said, you really don’t have anything to lose, but you have a ton to gain. Buying from my mom boss friends has opened my eyes to several wonderful products that I never would have given the time of day. I’ve saved time, money, and found products that are better for myself and the environment. And to top it all off, I’ve been able to help fellow mamas put food on their tables. That, to me, is worth every penny.


So go give a mom boss a virtual high-five and tell her she’s great. Book that online party or trunk show. Give her a chance, friends. You really have nothing to lose and it will mean more to her than you know.